Samsung Electronics launches its first US credit card in partnership with Barclays, signaling the company's ambition to expand deeper into financial services. This was reported by Qazaqyia.kz citing Reuters.
The new card offers special rewards and discounts for Samsung users. This move is part of Samsung's strategy to build a financial ecosystem beyond its traditional electronics business. Card offerings include cashback on Samsung product purchases and other bonuses.
Samsung has previously offered Samsung Pay and other financial services in South Korea. Entering the US market with a credit card demonstrates the company's global ambitions in financial services. The partnership with Barclays will allow Samsung to strengthen its position in the US credit card market.