Kazakhstan is tightening requirements for the placement of goods in retail chains. The Ministry of Trade and Integration announced that from October 20 the share of domestic products on store shelves will be increased. This was reported by Qazaqyia.kz citing Sputnik Kazakhstan.
New requirements take effect on October 20
According to the head of the ministry, Arman Shakkaliev, special attention is being paid to promoting domestic products and expanding direct sales channels. Additional requirements aimed at increasing the share of domestic goods on retail shelves have been adopted. They take effect on October 20.
72 memorandums and 5,600 fairs
72 memorandums on promoting Kazakh products have been signed with retail chains. Since the beginning of the year, 5,600 agricultural fairs have been held under the single brand "Dala Dami".
"Made in Kazakhstan" labeling and the 30% rule
According to the statement, retail chains will be required to label local products with a sign or sticker reading "Made in Kazakhstan", and to ensure that in each product category and subcategory such products account for at least 30% of the trading area and shelf space.
These products must be placed alongside in-demand goods in the most convenient locations — in particular, at eye level.
Online marketplaces also covered
The changes will also apply to online trading platforms.
Trade volume reached 61 trillion tenge
In the first nine months of 2026, the total volume of trade in Kazakhstan reached 61 trillion tenge ($135.4 billion).